Who we are
Agência Pael started in Greater Lisbon in 2024, founded by a couple with over 10 years in tech between them. Every business owner wants to show up on Google, have a solid website and active social media, but rarely has the time or the know-how for it. That's where we come in: we look after the whole digital presence, the website, the brand, its place on Google, social media and ads, all as one.
The origin
We are a couple who have worked in tech for over 10 years between us. In that time we kept seeing the same thing among the people around us: friends who knew their own business inside out, but had neither the time nor the know-how to show up on Google, get a website live or keep social media active.
It is the kind of thing that always waits for later, and later never comes. Pael started in 2024, in Amadora, to take that weight off the shoulders of people who already have a business to run.
Instead of chasing one person for the website, another for social and an agency for the ads, the client talks to us and we handle the whole thing. Every project is looked after as one, with the right people on each front.
2024
Founded in Greater Lisbon
10
years in tech, combined
5
fronts, one team
The people
Pael is a structured operation, led hands-on by its founders. Every project runs with method, close attention and the right people on each front, from first contact to delivery.
Co-founder
Ariel looks after the business and growth side. He is the one thinking about how to get the client's company growing and getting found: strategy, sales, getting the site to show up on Google and making sure it loads fast. When the goal is bringing in more customers, the work runs through him.
Co-founder
Paloma looks after the artistic and visual side. She is the one who designs the websites, gives the brand its look and creates the content for social media. She is why everything comes out good-looking, consistent and true to the brand, from the logo to the latest post.
We handle it all
Running a business leaves no time to learn Google or chase a handful of suppliers. We take on all five fronts under one roof, all pulling the same way.
A fast, good-looking site built from scratch for your business, ready to sell and easy to find.
The logo, colours and style that make your brand recognisable anywhere.
We set your site up to show in searches when customers look for what you sell.
We plan and post the right content so your brand stays present and active, without eating your time.
Campaigns on Google and social that bring the right customers to you, with every euro measured.
What guides us
Give a business the digital presence it deserves without eating its time. We take on the website, the brand and the channels so the owner can get back to what they do best: running the business.
We treat every detail as if the brand were ours, from the first sketch to what goes live.
No fixed packages. We listen to what your business needs and build a plan around it, with only what actually makes sense for you.
Fast, secure and ready for Google from the start. The technical side is sorted upfront, not patched on at the end.
Good-looking isn't enough. We measure what we do and adjust by what the numbers show.
Tell us what you're working with. We reply within 24 hours with a clear path.
Rather talk it through?